betaseries FORECAST

schema

BetaSeries has developed the first "scientific" solution for predicting the potential of a TV series. At last, data in this OTT market without sharing audience or box office information.

If you are:

  • Producers with new TV series projects having international distribution strategies (multi-channel / OTT platforms)
  • Commissioners or platforms evaluating co-productions & pre-sales projects

We analyse your TV series projects using just a long form synopsis (2 pages) or a bible that we project with our algorithms on our unique usage database (25k TV series over 10 years) . Why this analysis ?

  • It helps you to understand your competition, your audience and casting targets and which commissioners to target
  • It provides you with a simple and complete marketing sales pitch material personalized to each commissioner’s demandli>

Our methodology:

We work first of all on your documents (long form synopsis or bible ) and come back to you with existing series very close to your project. We then analyse our usage information on these similar series which we have been collecting for 15 years from out of our 3 million members in Europe. From there, we elaborate a "DNA robot portrait" of your series, describing its marketing characteristics and unique selling points to position it on the market (even suggesting casting for it) and sell it with unmatched precision.

What we deliver:

  • Comparable titles based on key words and AI algorithms and, on the basis of these comparable titles
  • The series’ target audience (age, gender, social category)
  • Its split of genre and offer & demand on this split on the market and for all its buying platforms to identify targeted commissioners
  • Expected series’ performance across 1 season
  • Ideal durations on the series genres
  • Casting suggestions based on genre, country and targeted audience most active talents on Betaseries demand analysis
  • Dominant financing models, production partners and budget range on the comparables.
  • The analysis also includes projections on the audience for one or two commissioners chosen together (mainly SVOD platforms and PayTVs) so that a targeted study can be sent directly to them in a PDF format.

Producers testimonies (Germany and Austria)

Forecast was a very insightful tool for my series and helped me a lot understanding its core themes and therefore its perfect audience!

The workshop held by BetaSeries at the Creative Media event during MIPCOM was immensely beneficial, offering in-depth perspectives on the latest trends, analytical data insights, and practical advice for negotiating with Subscription Video On Demand (SVOD) services. Armed with this valuable information, I was able to conduct a strategic and convincing pitch in a meeting with a streaming service provider only two hours post-workshop.

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BetaSeries Forecast is marketed by BetaSeries (FR) and Filmarkethub (SP). This solution is co-financed by the Creative Europe program of the European Union in order to support the European production ecosystem. BetaSeries Forecast is selected by EFM Startup 2022 (Berlinale).

Interested in finding out more?